Zeotap raises $6.4M from Capnamic Ventures & Iris Capital. Zeotap GMBH, a company that leverages its technology center in Bengaluru helps telecom operators to monetize their data assets and activate them. The company is world’s most trusted platform for the actionable premium data provider.
The telecom operators have possession of first-party data assets that has tremendous value for various data-driven business verticals while businesses can leverage operator data to take smarter and quick decisions, enhance performance and provide superior services. With the help, superior technology consumers can benefit from improved services and amenities when their data is used securely.
Zeotap makes operator data easily accessible and actionable for businesses, at the same ensures privacy and security of consumers. The company works with publishers and supply-side platforms to optimize yield as well as advertisers and demand-side players to make advertisements buying more effective and efficient.
Zeotap’s current client portfolio figure several companies like Vodafone, O2, and Telefonica are few of them. The company based in Berlin and has a development center in the silicon valley of India, Bengaluru. Zeotap was founded by Daniel Heer, Stephan Schwebe and Projjol Banerjea in 2014.
Daniel Heer is the Chief Executive Officer of Zeotap GMBH. He has graduated from Private University Witten/ Herdecke, where he has majored in the fields of strategy, marketing and media economics. He has attended summer school in London School of Economics in 2009. Daniel has patents for Mobile Ad Enrichment System: Method for user related response for customer inquiries in data networks. He has published an article called The Image Business – Go to Market strategies of iStockphoto and Flickr.
Daniel has rich professional experiences having worked at prominent positions as marketing manager, sales strategy, Head of Strategic Partnerships in several well-known companies like Vodafone, AppLift., Daniel has been supported other co-founders Stephan and Projjol in managing the company. The company raised their seed funding in 2014 within 3 months of operations in November for $1.3 million from Hitfox group and a group of investors.
Zeotap secured their Series ‘A’ funding for $6.4 Million from Capnamic Ventures, Iris Capital and few investors like Michael Halbherr, Peter Scheufen, Steffen Roehn and Devin Guan. The funds will be utilized for expansion its operations center in Bengaluru and global expansion of their operations. The company has already started hiring aggressively in the market for several key roles in engineering and product roles. Apart from this Zeotap has offices in Mumbai and New Delhi.
Capnamic Ventures is a leading venture capital fund mainly invests in fast-growing, early stage ventures. The fund has invested in companies like LeanIX, Adjust and Mediakraft Networks and Tradoria.