Westland raises funds from Amazon to go Global

By | February 11, 2016
Westland books

WestLand, one of the Indian publishing houses has raised funding from Amazon’s Publishing arm, the amount has not been disclosed.

The raised fund will enable WestLand to go global with expanding in various countries along with giving it an option to strengthen the publishing infrastructure. WestLand is pretty established company with over 50 years of history. The present structure came into picture after the merger of two companies Westland Books Pvt. Ltd. & EastWest Books (Madras) Pvt Ltd 8 years ago. The main focus of the company after merging has shifted to publishing, rather than being in retail and distributing.

Talking on the development,┬áSarah Jane Gunter, Director Amazon Publishing stated that it is one of the steps Amazon is taking to strengthen the market for Indian customers. Amazon is delighted to be a part of the initiative by Westland and it’s great to become a part of the international expansion.

India has always been a big market for anything related to pulishing. The current market, worth 10,000 crores ($1.6 Billion) is just seventh biggest in publishing and third biggest in English publishing. According to a recent report, India has over 600 million readers and the readership is increasing at a rate of 30% per year, which means the total worth of the market is going to be increasing for the time to come.