Tripoto raises funding from VC’s – IDG Ventures India and Outbox Ventures for an undisclosed amount. Tripoto is social publishing platform for sharing and discovering user generated travel itineraries and stories with pictures, maps and reviews. These publically shared stories can be accessed by whole community for their usage. The website currently claims to have over 300,000+ monthly visitors and over 650,000+ page views.
Although web is full of information related to travel and discovering newer places along with itineraries is pain point. Tripoto has crowd sourced approach in creating itineraries. The company attempted to bring together travellers globally to share and discover. Unique selling point of Tripoto is mapping every single destination in the story loaded with associated content and pictures to present aesthetically and visually appealing content.
Tripoto provides that extra information on number of days, cost factor for transportation, food, tours, stay that are useful to travellers. Addressing this Anirudh Gupta, Co founder of Tripoto said “Yes the segment of content creators and content consumers is very different. Specially for us – as the quality of content has to be good and detailed. We have collected a global database of people who actively share travel content and will be reaching out to them. Once there are enough itineraries we will start marketing more aggressively to travel consumers. Although the hope is to have an increasing overlaps (more consumers start becoming sharers) soon. We hope to increase this overlap though gamification and incentives for sharing.”
Tripoto.com is owned and operated by Tripoto Travel Pvt Ltd. The company was founded in September 2013 by Anirudh Gupta and Michael Pargal Lyngdoh.
Anirudh Gupta is co founder of Tripoto. He has Bachelors of Technology degree from Indian Institute of Technology, Delhi and he did Masters in Business Administration in Finance from the Indian School of Business. He topped with 10% of class in terms of CGPA.
He worked as Intern in Beca for brief stint of 3 months in 2006. In 2007 he joined as Senior Wireline Engineer in Schlumberger. Worked for almost 2 years and 7 months and co founded Notion Ink, he was instrumental in building first ever tablets in the world. In 2012 he joined Rocket Internet as resident entrepreneur. He worked two rocket ventures in mid east. Mizado.com and Namshi.com, he handled various functions such Director, Category management, optimizing the online product portfolio. He worked in Rocket Internet for 14 months.
Michael Pargal Lyngdoh is another co founder of Tripoto. He has several degrees to his name. Michael got his Bachelor of Science in Economics from St Xavier’s College in 2006. He did Master of Arts in Economics from Delhi School of Economics. In 2011 he did Master of Business Administration in Finance and Strategy from Indian School of Business and later went on exchange program to IESE Business School – University of Navarra to get his Master of Business Administration in Finance and General.
In 2008 he became Director in Pargal Fauna Exports P Ltd. He worked in the company close to 5 years.
The company was an export house where they export potpourri and agricultural by products to leading departmental store chains such Walmart, IKEA, and Aldi in Europe, Asia, America and Australia.
Tripoto received their seed funding in November 2014 for $400k from Palaash Ventures and Outbox Ventures. On March 19, 2015 they received an undisclosed amount as Series ‘A’ funding from IDG Ventures India and Outbox Ventures.
The seed round funding participated by prominent entrepreneurs and investors include Snapdeal co founders Kunal Bahl and Rohit Bansal, Sachin Bhatia – co founder of Make My Trip.com.
According to industry estimates Tripoto would have got funding somewhere between Rs. 15 Crores to Rs. 40 crores. The funding will be used for upgradation of mobile platform and to expand the team. IDG Ventures India Vice President Karan Mohla will join the board of Tripoto.
“We were highly impressed with Tripoto’s dominance and rapid growth. Their mobile app usage and engagement has witnessed phenomenal growth since launch. The segment of travel content and community is certainly ripe for disruption as it hasn’t seen true innovation in a few years,” Karan Mohla, Vice President, IDG Ventures, said.
“Mobile is one of the key focus areas for us in 2015. We will continue to scale up our community and make it more useful. We are also looking to acquire the best talent on both technology and creative team,” Lyngdoh, cofounder of Tripoto, said.
Tripoto has to compete with companies like Mygola which works on similar model. TripThirsty and Thrillophilia offers similar model of activities on their website. It has to compete with Maptia, Tripline and Vayable who are working on the same lines.