Top six IoT based start-ups to look for in 2015

By | April 9, 2015

In the current scenario, Internet connectivity is not something that lets us browse internet and social media site through our phones and desktops. It has become much more than that. It has entwined with our day-to-day objects like calling bell, cars, electrical appliances, lights and lot more. Advances in computing and our everyday objects getting smarter are making the Internet of Things the market to look forward. Many investors and entrepreneurs are ready to pool in cash in the market. Many startups based on IoT are making waves these days. A study by a research firm Gartner estimates that by 2020, 26 billion units will be working within Internet of Things. Few are listed below:

1.Chui doorbell

The smart doorbell uses facial recognition to notify a homeowner who is at the door via email. When the doorbell is connected to a Wi-Fi  connected door lock, the owner can open the door for guests without reaching for the door. A personal message can be left for friends or strangers when not at home. also, it tracks the visitors and timestamps their visit. This smart doorbell combines facial recognition with advanced computer vision and machine learning techniques to turn faces into ‘universal keys.’ The company refers its product as the ‘world’s most intelligent doorbell.’

The company claims its fool-proof and doesn’t get fooled with videos or photos. The interesting part is it can even identify identical twins. This intelligent doorbell was founded in 2013 by Shaun Moore who has his headquarters in Boulder, Colo. The company was funded $72,000 which they generated through a crowd funding campaign. A spokesperson from the company notes that they have more than doubled their crowd funding goal ($300,000) selling the devices at $199 per unit.



Mostly one of the best start-ups to watch out in Retail business world. It measures the movements of individuals in physical locations such as departmental stores, trade shows, promotional events and medical spaces. The allow businesses to maximize customer engagements, predict patterns, increase pattern retention and measure in-store conversions. This startup has developed a unique technology that collects this data passively without the need for cameras, RFID or the need of cell phones.

Scanalytics that intends to make physical spaces part of the Internet of Things, is a part of Microsoft’s new Internet of Things. The software comes with visual analysis, that makes it easy to read and enable business owners to create interactive environments that correspond to presence detection by sending alerts, activating screens and adjusting ambiance. Until August last year, the start-up had raised $545,000 through funding, including $20.8k by Microsoft Ventures Accelerator Seattle.


3. Octoblu

One of the prime problem with the Internet of Things is the complexity in standardizing the connections within the connected ‘things.’ Octoblu, a brand new start-up works to act as a universal IoT system, translating protocols or APIs to work with each other. In this scenario, devices can discover, query and message other devices on the network. Its core product is the Meshblu platform that “can be used for the discovery, control and management of any API-based software application, any hardware or appliance or social media network,” according to a statement.

The company was founded in the year 2014 by Geir Ramleth and functions at its headquarters in Palo Alto in California. The company was acquired by Citrix in December 2014. It is also a member of the AllSeen Alliance, a non-profit open source consortium dedicated to driving the widespread adoption of products, systems and services that support the Internet of Things.


4. Humavox:

Founded in 2010, Humavox is a smart wireless charging product designed to be agnostic of device’s shape. Unlike the other wireless charging products that makes use of magnetic induction or resonance, Humavox’s is based on transferring electricity through radio waves and doesn’t need very close proximity or a flat charging surface to work. It mainly targets the wireless charging needs for the next generation of mobile computing: wearable devices – earpieces, wristbands, smart watches and smart glasses, on complementary with our smart phones.

The founder Omri Lachman prior to launching Humavox, launched several startups including EXACTME! and Boominga. The company is backed by $5 million in seed funding and has its headquarters at Kfar Saba, Israel. Wireless power is the basic for the Internet of Things, but the already existing wireless charging solutions have not really done anything. Mobile devices are increasingly adapting wireless charging technology, but consumers quickly get frustrated by the competing standards and regulations hindering their mobile devices from being charged effectively.


5. SmartThings

An American start-up that allows its user to control his house from anywhere, simply by using mobile phone and an app. It has become a poster child for a movement to bring intelligence to all manner with everday devices. With a simple design to make simple and easy to use by the most, the software takes IoT to the extreme, giving users control to switch on and off lights and other electronics. It also enables access to information regarding doors that have been left locked or unlocked and even let’s the user know the number of people in the house in real-time. Users can also schedule a list of work routine and let the app take care of it.

In 2014, the company raised more than $13.5 million from 27 different investors. SmartThings was based in Washington until it moved out to Palo Alto, California after Samsung acquired it. Though the official financial dealings were not disclosed the estimated price was around $200 million. SmartThings has created an unusually influential position since its time of inception in 2012. It sells home controller device for $99, but its broader functions include operating an online service and setting specifications to assist developers in creating designs for gadgets that work together and are controlled using smartphone apps. Despite of the acquisition, the company works independently.

IoT startup


Founded in 2010, the start-up focuses on designing product experiences merging the real-world and the Internet of Lifestyle, well-being and entertainment consumer markets. The Spanish company presents its clients with a platform carrying a series of services and tools easing its costumers’ operations with internet-connected products. The company also offers consulting services to convert everyday use objects like toys, fashion or furniture into internet-enabled objects to be managed and monitored remotely.

The strategy, of the company started in Spain, is based on user-communities for product co-design, extensions, customizations and for creating additional services, resulting in an open collaboration model.  The push factor of the company is the challenge of experimenting the Internet, especially social networks, beyond computing platforms, seamlessly integrated into everyday life.

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