Top 10 eCommerce websites in India


With the increase in the internet usage, dependence on online for shopping also increasing. In India the penetration of the eCommerce is very low compared to the developed nations like UK and US, but the sector is growing in India. Reports say that  in India online shoppers are close to 10 million and is growing at a rate of 30%. The  number of eCommerce sites are also increasing day by day.

Online shopping has so many advantages as well as disadvantages.


  • Shoppers can save the time using eCommerce, they can shop from anywhere such as home or work using the web or mobile.
  • Consumers can now access the wide range of products. An eCommerce website holds more than ten thousand products for all the categories such as men, women, kids and more.
  • With the relatively small cost, it allow the small business to mix up with the big business online.
  • Door step delivery is available for the online shopping.
  • Electronic payments protects against the frauds and thefts.


  • In online shopping, the time lag will be there, like if you order today the product will reach after one or two days.
  • Some products like jewelry, food etc.,  you need to see them in personal. So these products can never turn to eCommerce.
  • Consumers feel less confident in providing the credit card numbers.
  • If you want to return any product, then it is a time taking process.
  • Small companies in eCommerce business cannot take the benefits because of the lack of expertise and technology. The companies needs the well expertise staff and so many of the small companies outsource the programming part to other companies.

Here I am reviewing the top eCommerce websites in India

1. Flipkart


Flipkart is the Indian eCommerce giant founded by Sachin and Binny Bansal in 2007 and headquartered in Bangalore. It is considered as the company that made online shopping popular in India. Initially, Flipkart concentrated on online sales of books and lit expanded the business to the electronics and variety of goods. Alexa, has ranked it as the one of the top 10 websites in India. Flipkart. It has now more than 4,500 employees.

Flipkart offers the multiple payment methods like net banking, credit, debit and cash cards, e-gift vouchers and cash on delivery. The main reason behind the Flipkart’s success is Cash on delivery option and it is the first eCommerce site in India to adopt cash on delivery.

Flipkart has launched its own product range called, “Digiflip” which offers camera and laptop bags, Pen-drives, headphones and computer accessories. Flipkart is the best site for purchasing books and electronic goods.

2. Snapdeal


Snapdeal is the another eCommerce company founded by Kunal Bahl and headquartered in New Delhi. It was started in 2010 as a daily deals platform  and later expanded in 2011 to become a full fledged eCommerce company. It is one of the largest online store in India offering more than 4 million product across the diverse categories from more than twenty thousand sellers and shipping services to 4000+ towns.

It sells the various product categories like electronics, mobiles, fashion accessories, footwear, apparel, sports, books and more. It contains fashion apparels for all the categories like men, women and kids. It also offers other services like restaurants, spas and entertainment. Snapdeal also offering the cash on delivery and free delivery for the selected items. You can purchase the products using any of your credit, debit and cash cards. Snapdeal also offers the option to pay the EMI’s for selected products.

3. eBay


eBay is the American multi national eCommerce company headquartered in San Jose, California. eBay India is the Indian version of the eBay Inc. It was founded in 1995 and it became a notable success story of eCommerce business and it is now a mulit dollar business with the localized operations over thirty countries. eBay India is headquartered in Hyderabad, Andhra Pradesh.  It offers the payment methods like credit, debit and cash cards and online banking. It also offers the payments through EMI’s for selected products.

4. Jabong jabong


Jabong is the fashon and life style eCommerce website, started operations in 2012 and headquartered in Gurgaon, NCR. Jabong was shipping 6000 to 7000 orders per day in March 2013 and it has increased to 14,000 orders per day in December 2013 out of which the 60% of orders come from the small towns. Jabong mainly concentrates on fashion apparels, beauty products, footwear and life style products and the products are categorized for men, women and kids.

Jabong offers try and select option on selected clothing items. It offers the payment options through Cash on Delivery, credit, debit and cash cards and online banking.

5. Myntra


Myntra is the another eCommerce mainly concentrated on fashion and casual lifestyle products. It was founded by Mukesh Bansal, Vineet Saxena and Ashutosh Lawania in 2007 and headquartered in Bangalore, Karnataka. It retails clothing accessories, foot wear, fashion apparels, inner wears and categorized for men, women and kids. It is one of the best site for fashion and has the products of all most all brands. It offers the payments through Cash on Delivery, cash, credit and debit cards and net banking.

It provides the quick delivery and good customer support. You can exchange your products if you don’t like them. On 22 May 2014 Myntra was acquired by Flipkart.

6. Amazon


Amazon is an American international eCommerce company headquartered in Seattle, Washington. is the Indian version for Amazon has started Indian operations since 2012 February and Amazon India is headquartered in Bangalore, Karnataka. Amazon is the largest online store with large collection on the globe.  Initially, Amazon has started selling books, movies and some digital content and later it started selling E-readers, Tablets and ebooks. It also sells computer accessories, laptops, mobiles, cameras, portable music players. It also retails fashion accessories, lifestyle products, foot wear and sports goods.

It sells almost all categories of products and it offers the payment options like cash on delivery, accepts all types of cards and option to pay in EMI’s. Amazon also offering free home delivery for the selected items as an introductory offer.

7. InfibeamInfibeam.com_logo

Infibeam is an Indian online shopping portal for electronics, books and automobiles. It is founded in 2007 by Vishal Mehta and a Cornell and is headquartered in Ahmedabad, Gujarat. Infibeam retails clothes, books, mobiles, gifts, laptops, tablets and electronics. It offers all types of standard payments options like COD, cash and credit cards.

8. HomeShop 18


HomeShop 18 is the online and on air shopping venture of Network 18 group.It is the India’s first 24 hour home shopping TV channel headquartered in Noida, UP. was started in January 2011. It is ranked as the #5  most trafficked eCommerce portal in India.

Currently it comprises of 17 categories such as Accessories, books, Cameras and Camcorders, Baby, Computers, Footwear, clothing, Electronics, Health & Beauty, Gifts & Flowers, House and Kitchen appliances, Mobiles, Office and stationary, Jewelry, Toys and Watches. If offers all the standard payment options.


 yebhi_logo is launched in the year 2009 and based in Gurgoan, Haryana. Initially, it started as a and has a registered user base of 1.5 million and about half a million users have transacted on the site. Yebhi retails products like Lifestyle, , Fashion, Home, Mobiles and electronics. It offers all the standard payment options. It includes the products like sunglasses, Mobiles, Cameras, Watches, Books, Laptops and more.

10. Naaptol


Naaptol is the another online shopping company headquartered in Mumbai. It is founded in 2008 by Manu Agarwal and started as an Product research and price comparison engine. Later in 2009 it started online shopping operations and started selling the products like mobiles, cameras, tablets, home appliances, clothes and other products. It offers all the standard payment options including net banking, COD, credit and debit cards and EMI’s for some products.