Oyo rooms, the aggregator for unbranded hotels in India has gone global with its expansion in Malaysia.
Speaking on this, Ritesh Agarwal, Founder & CEO – Oyo Rooms said, “Malaysia is our first port-of-call given the attractive characteristics of the market such as higher-than-average mobile penetration and a large internet population. Unbranded hotel room supply accounts for a majority share of hotel supply worldwide. OYO’s model is suitable for markets with large share of unbranded budget supply such as South-east Asia, Africa and South America.”
Oyo Rooms, the hotel aggregator which was launched with one city has over 160 cities in India currently with presence in almost every Indian city. The hotels have seen significant increase in their occupancy after signing up with Oyo and the company has seen rapid growth in last couple of years.
In 2015, Oyo raised $100 million from investors to increase the database of hotels across the country.