News Corp is a global, diversified media and information services company, comprises a wide range of businesses across news and information services, cable network and publishing. The company is controlled by Rupert Murdoch has acquired many companies in the US like Move.com and Realtor.com
News Corp is getting aggressive mode thru their investments in India. In November 2014, they made a strategic move by acquiring a leading real estate company start up Proptiger.com.
Proptiger.com has sold more than $1 billion worth of property through its platform till date. Today it includes listings in more than 11 cities across India and has helped sell over more than 9, 000 properties. Newscorp expertise in digital and product expertise will definitely help the company. Newscorp has acquired 25% stake for 30 million in Prop Tiger.com.
In December 2014, Newscorp acquired another start up called Big Decisions.com for undisclosed amount. Big Decisions.com is a financial planning service company based out of Mumbai which helps consumers to make financial decisions.
Big Decisions.com was launched in 2013 by Manish Shah and Gaurav Roy. The company has 40, 000 users make better informed decisions thru their interactive, decision making tools, which is claimed that decisions made on unbiased information and analysis on consumers on topics such as life and health insurance, retirement planning, child education, buying and renting real estate.
The services of Big Decisions.com, designed to be one stop shop that uses data and algorithms to help consumers in India make better financial decisions.
Following acquisition Robert Thomson, CEO of Newscorp stated that ‘Our latest investment builds up on our abiding belief that a digital India needs more trusted, reliable and independent data,’ Big Decisions.com will help Indians to make the most important decisions by using accurate information tailored to their personal needs. This is platform will be high quality, privacy protected and easy-to-use, he said.
Prop Tiger.com and Big Decisions.com deals will power of data to help improve purchasing and financial decisions of users.