Google – the most valuable brand, left Apple behind

By | May 21, 2014


Google has now become the most valuable brand in this planet. According to global market research agency Millward Brown, Google’s brand value raised right away by 40 percent in a single year and touched the all time highest $158.84 billion, leaving far behind the Apple’s $148 billion, which got decreased by 20 percent in a single year. Last year also Google finished at 2nd position after overtaking the tech giant IBM.

Benoit Tranzer, the head of Millward Brown France, claimed that Google’s attempt into wearable devices with Google Glass and frequent investment towards the Artificial Intelligence help them in the growth of its brand value and services that Google is trying to reach every people on this planet. Also some people are saying that the launch of Android KitKat 4.4 version also helped Google strengthen its brand value.

Its a great news for the Google lover and Apple’s rival as this year they got 2nd most valuable brand title. Also this is the first time Apple is not able to retain his top position as the most valuable brand in the planet in terms of value.

According to the complete list revealed by Millward Brown, Google($158.84 billion) is at top followed by Apple ($148 billion), IBM($104 billion) is at 3rd position and finally Microsoft($90 billion) got 4th.

Apple may not be the most valuable brand anymore, but it has managed much better position compared to its biggest rival Samsung, which is positioned 29th on Millward Brown’s list with a brand value of  only $25 billion.

Check out the complete list of 50 most valuable brand of this year:

Top 50 listGoogle – the most valuable brand