Shopify is the Canadian eCommerce company headquartered in Ottawa which develops the tools which are used to build online stores and retail point of sale systems. It started operation in 2006 and currently has more than 1,20,000 active stores with gross merchandise of more than $5 billion. It is an absurd eCommerce store builder that helps emerging small businesses to take off and grow into large companies.
Building an online eCommerce store is what Shopify does best. Stores are made up of products and products are classified into collections. Any website builder can provides the basics and key things of an eCommerce store, but it is the imminent complexities which arise with in any online store that makes it a leader and it can handle and helps you how your eCommerce store want to look.
Shopify’s payment system integrates with more than 70 payment gateways, which are the services that coordinate the actual processing of the credit cards, debit cards, cash cards and internet banking. Most of the store builders will offers basic payments gateways like Stripe and Paypal, but it goes beyond that which makes it stay away from crowd. It has gone far beyond and also announced Shopify merchants which is Shopify’s own built-in payment gateway. It offers advantages such as user no need to pay any transaction fees and it is completely unified with Shopify’S admin.
Shopify’s app and theme store
In 2009, launched their API and App store which lets the developers to create custom apps for online stores built on Shopify and sell them on its app store. These apps are available to the Shopify users for free, or on subscription basis or for one time fee. These apps offers increased functionality to the users and the apps range from upsell apps to mailing list apps. Currently there are over 600 apps both paid and free which can add additional functionality to the store owners.
Shopify has launched its theme store in September 2010 which lets the developers to sell theme templates designed for stores on its platform. It also launched free app for iOS on Apple app store in May, 2010 which lets Shopify store owners to view and manage their stores from iPhone and iOS devices.
Shopify let the merchants to accept Mastercards, VISA and AMEX credit and debit cards without requiring any third party gateway. It includes other features such as Chargeback recovery, instant approval and a feature that allows merchants to tie sales to orders. In August 2013, it announced iPad centric payment system to integrate In-store and online sales. This POS system is compatible with optional sales accessories such as recipient printers, cash drawers, barcode scanners and more.
Shopify has some prestigious clients such as Lonesome George & Co, Faucet Face, Tattly, Petit Paper, Flat spot and more. Here I am listing top 10 stores built on Shopify’s platform
- Lonesome George & Co
- Faucet Face
- Petit Paper
- Flat Spot
- Skinny Teatox
- The Ghostly Store
- Thistle & Thorne
- Twelve Saturdays
Shopify pricing begins at $29 per month and in addition it takes 2%on all the transactions. It is the booming and and real shopping cart platform where no other website builder come closer. If you running a basic eCommerce store then this might be too much functionality and cost for you. For emerging eCommerce store this could be best platform.