Comparison shopping engines are the websites that collect the product information like pricing from the retailers who sell that product and then displays all the collected information on a single results page ins response to the search query. So, using these Comparison Shopping engines shopper’s can compare the prices, shipping options, and choose the merchant who offers the best overall value.
These online shopping comparison websites give the eCommerce retailers the opportunity to attract new customers, increase sales and compete with the other players. So these comparison websites helps the eCommerce merchants to put their products in front of the interested buyers. Here I am listing some best Comparison Shopping Engines.
Google Shopping previously known as Google Product search and Google products and it is probably the most popular and best known comparison shopping engine. eCommerce retailers will submit the products to the Google shopping and those products will also be displayed on the standard Google results page and are also integrated with the Google’s pay per click platform, Adwords. It allows the users to search for the shopping products on the online shopping websites and compare the prices of the different vendors.
NexTag is the another shopping comparison engine, which started initially as the website where the sells and buyers can negotiate prices for the computers and the electronics goods. It has been in operation since 1999 and the current business model focus on shopping comparison has been existed since 2000. This website has more than 30 million visitors per month and it is the consistent performer for traffic and conversions on the CPC strategy’s of quarterly reviewing the leading Comparison Shopping Engines. One can list any type of products such as real estate, event tickets, shopping products and travel bookings.
It is the price comparison websites owned by eBay and operates the websites in the specific countries like United States, United Kingdom, Australia, France and Germany. It is founded in 1998 with the name DealTime.com and after that the name is changed, but DealTime.com still operates but as a separate website. It is the great channel for the online retailers to put their products in front of the buyers. It has also tie up with the another comparison website The Find.
It is the price comparison website founded in 1999 and in addition to presenting the products on its site, it has a powerful market research tool, analyse the market and give the report and it also allows the retailers to track the consumer purchase and product pricing trends. It has tied with the retailers, merchants and sellers to provide the information on wide range of products and if any retailer lists his/her products on the Price Grabber, they will be also listed on the Yahoo Shopping which is a bonus.
It is the product price comparison service and the discovery shopping search engine and it targets the products such as electronic goods, garden, home appliances, cameras, computers, clothing, beauty and more. It allows the thrifty consumers to compare the prices and read or write the product reviews and search for the best online shopping deals.
It operates a portfolio of the online shopping websites and has the decent experience as the price comparison service. It is founded in 1996 and has more than 40 million monthly visitors . It is one of the best shopping comparison websites and helps the online retailers to improve their sales. It features an impressive list of 100 million plus products.
Bing Shopping is the product of Microsoft previously known as MSN shopping, Live search products and Windows live product search. It offers the free product listings and those appears directly on the Bing search results pages. It has earned good reputation from the customers for providing the customer friendly results.
Technically saying Amazon is not an Comparison shopping engine but it works in the similar fashion. When anyone register for the product ads he can upload the products manually or via File Transfer Protocol(FTP). Then Amazon will create the ads for the products using the information provided in the product file.
It has more than the 70 million product listings sorted into the various retail verticals and there are more than millions of the visitors monthly. It certainly merits the consideration for any retailers 2013 Comparison Search Engine campaigns.
10. The Find
The Find is the discovery shopping search engine targeting the lifestyle products such as the apparel, accessories kids, fitness, health fashion, beauty and more. In addition to displaying the product and the price comparisons it helps the shoppers to discover the new products.